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Home Case Studies

Adobe Workfront Specialization as an Engine for Quick, Scalable Wins

Adobe Workfront Specialization as an Engine for Quick, Scalable WinsAdobe Workfront Specialization as an Engine for Quick, Scalable Wins

Introduction

Adobe Workfront gives enterprise teams a foundation for orchestrating work at scale — and with Workfront Fusion, teams can add automation and integrations to reduce manual effort and improve speed.

Two people sitting at a table with a laptop.

The Challenge

Each client had already invested in Workfront — but faced friction when scaling what worked.

Key challenges included:

Manual asset transfers from Workfront to AEM causing delays and wasted time Exadel
Complex forms, fragmented automation layers, and inconsistent metadata validation Exadel
Intake and governance gaps — made riskier by staff turnover in key admin roles Exadel
The real need: targeted automation, simplification, and governance — without starting from scratch.

The Solution

Automation, Simplification, and Governance —Built for Scale Exadel
Exadel delivered focused improvements across three high-impact areas:

Automating Asset Delivery From Workfront to AEM

Event-driven Fusion workflows that auto-publish assets from Workfront to AEM based on project status

Automatic metadata sync + versioning, with Slack alerts for instant visibility

A central governance layer to control publishing rights and timing

Streamlining Forms, Metadata, and Automation Layers

A targeted audit to identify the highest-friction processes. Smarter form handling + cleaner taxonomy management. Reduced duplication and bottlenecks without disruption

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Fit-for-Purpose Governance at Scale

A comprehensive audit followed by a phased plan with dynamic forms, stage-gated intake, standardized naming, and improved time tracking. Governance embedded so the system no longer depends on a single admin

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Results That Build Trust.

Built to remove manual drag, reduce failure points, and make Workfront easier to run as teams grow.

Abstract pattern of concentric circles formed by alternating lime green horizontal lines and dots on a light green background.

100% manual uploads eliminated

Manual uploads were removed across client teams.

Geometric pattern with horizontal lines and dots forming diamond shapes on a pink background.

70% faster asset availability

Streamlined validation accelerated access to assets.

Abstract pattern of diagonal pale yellow lines and dots on a light blue background.

Standardized intake and execution

Standardized naming, tasking, and intake processes reduced inconsistency at scale.

Safer administration through change

Governance improved resilience after staffing transitions in key roles.

Reduced automation ambiguity

Automation ownership clarified and failure points reduced.

The Exadel team fit seamlessly into our ebusiness operations. As a result, they surpassed our expected baseline goals while being personable and responsive throughout the entire project.

Breanna Griffen

Digital Marketing Manager, Amarr

Working with Exadel enables us to increase our capacity to deliver more. In this case, their team was able to reduce the average page load time by 50% in just a few months.

Tom Hatton

Senior Vice President - Pricing, Kalibrate

Exadel helped turn our vision into an interactive, high-impact experience under tight deadlines. Their ability to adapt, innovate, and deliver a high-quality experience is a major differentiator in making the Pure360 Demos platform a success.

Matt Yankelovich,

Senior Manager, Digital Product Management / Web Experience, Pure Storage

We don’t even use 10% of the processing capacity. What used to take three hours is now processed in the system in 40 or 50 minutes. We have plenty of processing power to grow as we want.”

CIO & COO

Banco Original

Our new partnership with Exadel allows us to seamlessly execute our innovative solution that will have a tremendous impact on banking and the broader financial industry as a whole.

Maryanne Morrow

CEO and Founder, 9th Gear