Healthcare success story
Web Portal Development for a Leading Cell-Free DNA Testing Provider
Implementing a new digital content portal for improved user experience, user engagement, and content publishing
About the Customer
The site needed to provide a versatile user experience and include user-friendly content publishing so that the Natera content team could flexibly and quickly publish materials without the help of outside experts.
- Create a personalized user journey for patients and physicians
- Edit content without involving the development team
- Collect visitor data to increase future engagement
- Make improvements to the site journey and overall experience
The new site is specially made with responsive website design, excellent page speed performance, SEO optimization, accessibility, and other digital marketing best practices.