Unlocking the Future of DX with AEMaaCS

Exadel Digital Experience Team Business February 17, 2025 7 min read

Why Moving Your AEM to the Cloud Makes Business Sense

If the way to a man’s heart is through his stomach, then the way to a customer’s loyalty is through exceptional digital experiences. Customers expect businesses to anticipate their needs with seamless experiences—whether on a website, mobile app, or social media. Their loyalty is a hard-earned privilege that can pivot toward or away from your brand in a click.

High Expectations Come with a Reality Check

Customer expectations are a double-edged sword. Deliver a superior DX experience, and you can capitalize on that loyalty. But your legacy systems will likely struggle with performance bottlenecks and limited scalability. Your marketing teams face the tough task of delivering personalized customer journeys at scale—often with dated tools and limited budgets. There are no easy wins in this game.

See How AEMaaCS Flips the Script for Your Business

First, let’s clear up any misconception: AEMaacS is NOT a ‘version upgrade’. It completely re-invents AEM for seamless integration, unrivaled agility, and scalability. Why waste time arm-wrestling with your technology instead of finding innovative ways to engage with your customers? AEMaaCS does precisely this for your business:

  • Say goodbye to maintenance headaches

    With AEMaaCS, you’re always on the latest version. Go ahead—forget about those expensive upgrades and service packs.

  • Say hello to effortless scaling

    Your platform now fully adapts to your needs, whether you’re dealing with seasonal spikes or rapid growth.

  • Deliver lighting-fast personalized experiences

    Deploy personalized journeys far easier and quicker with advanced tools like GenAI-powered content creation and headless content editing.

  • Integrate seamlessly

    You’ll love the cohesive end-to-end ecosystem because AEMaaCS comes well-integrated with Adobe’s marketing tools.

The Longer You Wait, the Harder It Gets

How many times have you heard ‘timing is everything’? There’s a strong argument for NOT delaying your migration to AEMaaCS. The opportunity costs of not migrating can carry a hefty price tag. Some of your rivals already benefit from faster go-to-market times, streamlined workflows, and enhanced customer engagement. To future-proof your business, you’ve got to stay competitive and avoid falling behind at all costs. Adobe’s focus is now firmly on AEMaaCS, meaning any innovation will prioritize cloud-based features.

… But Consider This Before You Leap

As with any strategic move, migrating to AEMaaCS has its challenges. It’s a good idea to allow some leeway in your budget, thoroughly assess your readiness, and confirm that your teams are ready before starting. Since you are migrating platforms, you might have to pay for both temporarily (the switch typically doesn’t happen overnight). Then, there’s code cleanup and refactoring that also add to your upfront costs. The good news is that all this is easily managed with the right strategy and support. That is where we enter the frame.

Don’t Head Into the Jungle Without a Trusted Guide

Exadel is skilled in guiding businesses through the complexities of migrating to AEMaaCS. We believe it’s better to keep you in the driving seat while we help you make a fluid, frustration-free transition. After all, no one understands your business, goals, and customer needs better than you do.

How We Help You Make the Move

Every migration is different, and we see our role as providing the level of support you need. We can equip your team to handle the transition on their own, or we can directly participate in the migration process.

The first step is assessing your current setup. This typically involves running a Best Practice Analyzer (BPA) scan and conducting a technical audit of your AEM environment. While Adobe can generate a BPA report, it’s abstract and needs expertise to interpret effectively. Our team is skilled in running in-depth audits of your codebase and AEM assets, so you get critical insights beyond what the report alone can reveal.

Next, we shape a migration roadmap aligned with your business goals. There’s no single ‘right’ way—some clients opt for a full-scale migration, while others aim for a more gradual transition. We lay out your options while factoring in licensing costs, integration needs, and team readiness so you can decide on the best approach.

Once migration planning is underway, we help refactor and clean up your codebase to ensure your applications are cloud-ready. We also guide your team through Cloud Manager, Adobe’s automation tool for streamlining deployments. Every business is unique, so we tailor each phase to match your priorities.

The result is a migration that feels less like a disruption and more like a strategic evolution of your business. By the time the transition is complete, your team will be running AEMaaCS smoothly, delivering faster, more innovative, and scalable digital experiences. And that is exactly what your customers expect.

It Simply Makes Good Business Sense

When you make the leap to AEMaaCS, you immediately set the stage for long-term growth and innovation. Why wouldn’t you want to:

  • Save costs by spending less on licensing and maintenance while freeing up resources for innovation.
  • Use the opportunity to improve your UX and SEO rankings (our team can help with this since the code will be refactored anyway).
  • Give your customers what they want with personalized content at scale.

You Don’t Need to See the Future to Be Ready For It

The future may be uncertain, but your business environment is going to be increasingly customer-centric. You can capture the hearts and minds of your customers IF you ditch your technical debt, streamline operations, and give your teams the right tools. Here’s our invitation: bring your ideas and inspiration, and we will help you safely navigate your journey to AEMaaCS.

Ready to elevate your digital experiences?

Discover how AEMaaCS can transform your customer engagement.

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