Using Serious Gaming to Simulate Disaster Recovery for a Major Telco

Exadel Serious Gaming Studio Business July 30, 2024 12 min read

Blurring the line between gaming and business one simulation at a time

Serious Gaming? What?

If you are already familiar with this powerful emerging technology, go ahead and skip this intro. For the uninitiated, this might be a good time to buckle your seatbelt.

Serious Gaming uses game technology and methodologies to solve real-world problems for businesses, governments, and everyone in between. This approach combines the immersive and interactive aspects of gaming with practical applications in various industries. The potential impact cannot be understated.

Sectors such as healthcare, logistics, manufacturing, and emergency response will never be the same, as leaders can now run endless simulations to inform and enhance their decision-making in the real world.

That’s Nice, But How Does Serious Gaming Actually Work?

Every company has vast amounts of data — the real challenge is putting it all together.

With Serious Gaming, the data your company already has (Digital Twins, CAD models, operational data, asset data, IoT and sensor data, etc.) can be combined with publicly available information (geospatial data, regulatory data, census data, etc.) and put inside a game engine to create simulated real-world scenarios.

This shift is not only technological in nature — it’s also a shift in thinking about how we do business. By thinking of a business outcome as ‘winning’ in the ‘game’, we can assign points to various aspects of the simulation and figure out the most efficient path toward victory.

In May of 1997, IBM’s Deep Blue beat chess grandmaster Garry Kasparov to become the first machine to unseat a reigning world champion. Since then, AI has only gotten better at winning our games. By setting the right game conditions in a simulation, we can use Deep Blue’s great, great, great, great grandchildren to solve ever-more complex problems and reveal highly accurate solutions we never knew were possible.

This article brings the above concept to life by detailing how this astonishing new technology could help a leading telco plan for disaster response.

You Can’t Start Playing Until You Have a Game

A major telco had a very straightforward question: how can we get our network back up and running as efficiently as possible if a major storm hits the West Coast? We created a PoC to answer that.

In order to start answering this question, we needed a virtual world that simulated all relevant variables. As you might have guessed, there isn’t a Triple-A title called “Cell Tower Tsunami” that all the kids are playing these days — so we had to make one.

Creating a Detailed Game Map

Starting with a game map gives our players a simulated world to play in. The world needed to draw as much relevant data as possible and combine it within a powerful game engine.

  • Start with geography

    The team used publicly available satellite images to map a specific region of the Pacific Northwest. The data was accurate down to 50 centimeters, which is actually not the highest quality available, but definitely enough detail for our simulation.

  • Make the geography 3D

    To create a realistic base layer for the simulation, the team used information available from Google Photorealistic Tiles, a 3D mesh textured with high-resolution imagery that gave a rich visual representation of the area.

  • Gather public data

    The Federal Communications Commission (FCC) has publicly available information regarding the locations, operational details, and specifications of the company’s cell towers. The data included the FCC Tower name, address, number of connected customers, and details on the critical support infrastructure.

  • Add in enterprise data

    The Exadel Serious Gaming studio could next incorporate enterprise proprietary data, such as information about the towers and data from operations, which is crucial for creating a digital twin of the company’s infrastructure.

Enterprise data combined with real-world conditions make digital replicas of tower infrastructure.

  • Unite the map in a single format

    To handle the geospatial data, the team employed Cesium, widely used for creating 3D geospatial applications. This format is key to integrating the diverse data sources into a single cohesive model.

  • Get an immersive experience

    The team plugged the Cesium data into Unreal Engine, a powerful game engine famous for its industry-leading graphics and physics. With Unreal, the team could create a geospatial, physics-accurate world that could be interacted with in real-time.

Setting the Game Pieces

Now that we had a map to play on, the game needed variables, non-player characters (NPCs), and a system of points to indicate and reach winning conditions.

  • Introduce crucial pieces

    The company had a number of mobile towers, known as cells on wheels (COWs) that we simulated in this PoC to maintain service in times of emergency. Like any company, there were a limited number of these, each with real-world parameters like travel speed, range, and mobility.

  • Distribute points

    Each stationary cell tower was assigned a point value based on its importance in the overall network, the number of customers it served, and the critical infrastructure it served, such as hospitals, schools, government buildings, and police stations. These points would be crucial later for determining winning conditions.

  • Create some drama

    The Exadel team built a wind simulation scenario into the map, in which high wind gusts affected the towers according to their build and the local topography. They animated the wind’s path, thus allowing for realistic impact predictions of which towers were at risk of damage and how much damage they could expect to receive.

  • Make some predictions

    Using historical data and real-time inputs, your enterprise could employ AI to predict the likelihood of tower failures based on the above environmental factors.

AI deploys available resources to the unfolding emergency scenario to quickly restore service.

Time to Play

Within less than a month, the team had built a fully functional, three-dimensional, physics-accurate world. For a mere mortal, this set of variables would have been far too much to balance all at once, but for well-trained AI, it was just another game to master. Show AI what winning looks like, and it’ll get you there in ways you never dreamed of.

The Exadel team continuously ran the simulation, experimenting with how the AI could effectively manage emergency response. The PoC demonstrated real-time tracking, repair, mobile towers, simulated human crews, and an optimized response plan.

As if the above-mentioned variables weren’t complicated enough, it also took into account exactly what audience was near what tower and weighted response planning accordingly. For example, those helping with the overall disaster response, like fire stations, would need to have access as quickly as possible. Downed trees, flooding, blocked roads, and other real-time changes to the map would require unique, on-the-fly actions and decisions.

Getting a New High Score

The PoC allows human operators to interact with AI recommendations, approve or modify plans, and execute them in real-time. This collaborative environment balances the best of AI precision and data synthesis with human intuition to achieve the highest operational efficiency imaginable.

In the simulation, the team was able to restore a severely damaged network to full operational capacity in just over two hours. Better yet, the system can be used in real-time in an actual emergency to gain deep insights from AI about how to best address disasters as they unfold. People are always hesitant to trust AI, which is exactly why these simulations provide the perfect environment to hone the algorithm until it can be relied upon out in the real world. That said, let’s not forget that we’re not exactly infallible.

We humans have made many mistakes in disaster response; we all remember the enormous human error factor after Hurricane Katrina. This application of Serious Gaming can quite literally help us save lives.

But things don’t always need to be so dramatic.

What About Your Game?

Bad weather and cell towers are just one expression of this promising new technology. The key here is not the example but the approach.

Chances are you’re already sitting on a treasure trove of data about your logistics system, your factory, your financial platform, or your solar power plant. All that data is just begging to be gamified and optimized into your end goal: increased efficiency, cost savings, or even profit increases — whatever you define as victory.

With Serious Gaming, any business can be turned into a game, and any game can be won.

Ready to simulate your unique business scenarios?

Our team can help you visualize and simulate your real-world conditions and turn business challenges into good game.

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