While these techniques are popular, in 2022 they are no longer effective. Readers are hungry for nutritional information rather than fast food. Additionally, search engines have become pickier and smarter as they analyze information based on not only the number of keywords but also the general SEO and content landscape.
In our recent article, we examined the most common content marketing mistakes in the B2B field and suggested how to fix them. You will find the latest statistics by authoritative content marketing organizations that prove the importance of effective content marketing.